Monday, March 30, 2009

Business studies

Business activity is a feature of everyone’s life. As consumers and producers,
employees, employers or self-employed, savers and investors, and as importers and
exporters, people throughout the world engage in a web of business activities to
design, produce, market, deliver and support a range of goods and services.

Business Studies is distinctive in that it encompasses the theoretical and practical
aspects of business and management in contexts which students will encounter in
life. Conceptually, it offers focus areas and perspectives ranging from the planning of
a small business to the broader roles of management, finance, employment
relations, marketing and the impact of the global business environment.

Through the incorporation of contemporary business theories and practices the course providesrigour and depth and lays an excellent foundation for students either in further
tertiary study or in future employment.

Business case studies are embedded in the course to provide a stimulating and
relevant framework for students to apply theoretical concepts encountered in the
business environment. Students investigate business establishment and operations
and utilise a range of business information to assess and evaluate business
performance. The role of incentive, personal motivation and entrepreneurship,
especially in small business, is recognised as a powerful influence in business
success.

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